Digital strategy? What it is and Why You Need One Now.
Are you spinning your wheels trying to get started with your website or online project? Should you start now or wait until you have the whole thing thought through completely? Should you it yourself or hire a web designer? Do you need to start blogging? Should you just do everything on Facebook?
Your Website Is Still Young
A typical question around SEO and your website is ‘How long does it take to see results?’ When you launch a website, it’s brand new. Google won’t pay much attention to it. Here’s what to do.
What is the Best way to Blog for your Expert Business?
Blogging for your business is a great way to demonstrate your expertise and build a connection with potential and existing clients.
Don’t Hide
For better or for worse, our lives are digital now. Anyone can throw up a website. Trust on the internet is low. For good reason; there are plenty of people out there ‘selling air’.
A Super Basic Introduction to Instagram
I’m a firm believer in picking one or two channels you like, getting good at them and driving them hard. Instagram isn’t one of those channels for me, but I think it’s fun and I have my own brand building use for it.
I’ve picked up some knowledge about it along the way. Many of my clients aren’t that versed in how it works, so I thought I’d do a brain dump of everything I know and post it on this here blog.
A Super Basic Intro to SEO (Search Engine Optimization)
Web designers like to kvetch about how shortly after launching a site, a client will come back and ask ‘Why aren’t I number one on Google?’
Unfortunately there is a limit to what I, or any other web designer can do to improve your Google rankings. SEO, and getting your website to rank well on Google is a separate exercise from designing and building a website.